Jenna Jenkins

CREATIVE DIRECTION · CONTENT STRATEGY

I approach content as a full system — concepting, production, distribution, and performance. I build brands that have a genuine point of view and the strategy to back it up.

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· Creative Direction · Brand Storytelling · Content Strategy · Campaign Concepting · Visual Direction · Founder Content · Production · Platform Strategy

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What I do

Services

End-to-end creative leadership — concept through post. I shape the visual and narrative identity of campaigns that feel intentional at every touchpoint.
The through-line between who a brand is and how that shows up in content. Messaging architecture, visual voice, editorial logic.
Platform-specific strategy grounded in brand goals — not trends. Content pillars, formats, cadence, and conversion logic built to perform.
Personally-driven content that builds credibility and audience trust. I translate founder POV into high-performing storytelling across short and long-form.
On-set and on-location direction — talent, set, frame. I've run single-creator shoot days and full brand campaign productions.
Content strategy and real-time direction for live moments — activations, founder events, brand launches. One moment becomes weeks of content.